How to Optimize Google My Business Google Places Optimization Offering potential customers complete, accurate, and meaningful information about your local business at the exact moment they’re searching for services or products that you sell can lead to more traffic and sales, both in-store and online.

Google Places for Business is a service that helps business owners share information about their stores, products, and geographic locations with interested shoppers when those shoppers search for products or types of businesses on various Google properties.

The service is aimed specifically at brick-and-mortar shops and boutiques or multi-channel retailers that sell both from a physical retail location and an online store.

In our last post, we looked at how to get started with Google places. In this post we’ll show you seven areas you need to pay attention to in order to make your Google Places listing as compelling to searchers as possible.

Let’s dive in.

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